With over 20 years of experience in the FMCG, food and beverage industry, CODADA is dedicated to helping businesses expand their reach in Asia and the Middle East. Our mission is to provide strategic insights and comprehensive support to ensure our clients' success in these dynamic markets.

Client-Centered Approach

Our commitment to understanding and addressing our clients' specific needs ensures personalized and impactful service. We tailor our strategies to meet the unique challenges and goals of each client, ensuring their success.

Expert Team

Our team brings together seasoned professionals with extensive experience in the FMCG, food and beverage industry and local market dynamics. This expertise allows us to provide our clients with unparalleled insights and effective solutions.

Comprehensive Services

We offer a wide range of services, including comprehensive market and trade representation, ensuring a seamless market entry and sustained growth. From market research to distributor management, our holistic approach covers all aspects of market expansion, providing our clients with a one-stop solution.

Proven Success

We have a strong track record of working with clients to achieve their market expansion goals efficiently and effectively. Our proven methodologies and strategic approach have consistently delivered exceptional results for our clients.

Years experience

Markets covered

Trade Shows attended

Distributor Connections

Services

Our expertise spans across Southeast Asia, East Asia, and the Middle East, covering key markets like Thailand, the Philippines, Malaysia, Singapore, Korea, Hong Kong, Saudi Arabia, and the UAE, among others. We have a deep understanding of the unique dynamics in these regions.

Import/Export Consultation

Specialized advice on navigating the complexities of importing to and exporting from Asia and the Middle East. We assist with obtaining necessary licenses (e.g., Halal, FDA), and handling documentation requirements to ensure smooth and compliant transactions.

Market Research, Insights & Reporting

Stay ahead of the competition with our comprehensive market research services, tailored to the FMCG, food and beverage industry. We provide in-depth analysis of market trends, consumer preferences, and competitor activities, along with detailed reports to help you make informed decisions and develop effective strategies.

Market & Trade Representation

Represent your product, brand, and company across Asia and the Middle East. Our extensive network and deep market knowledge allow us to effectively promote and manage your business interests, ensuring a strong market presence and growth. This includes distributor selection and management, as well as organizing and conducting trade shows and exhibitions.

Distributor Management

From identification and selection to appointment and relationship management, we ensure your distributors are effectively managed to maximize your market reach. We provide ongoing support and performance monitoring to maintain strong distributor relationships, aligning with your business goals and market strategy.

Business Development

Identify new business opportunities, partnerships, and growth strategies with our expert guidance in the FMCG, food and beverage sector. We offer customized solutions to help you expand your market presence, increase revenue, and achieve sustainable growth.

Product and Sales Training

Empower your distributors and sales teams with in-depth product knowledge and effective sales techniques, ensuring better market penetration and increased sales outcomes. Our training programs are designed to enhance your team's skills, boost their confidence, and drive sales performance.

Why Us

Our extensive experience, strategic location, and deep market knowledge make us the ideal partner for expanding your FMCG, food and beverage business in Asia and the Middle East. We are committed to delivering exceptional results and helping you achieve your business goals.

Comprehensive Services

From trade representation and import/export consultation to distributor management and market research, we cover all aspects of your market expansion needs. Our services are tailored to meet your specific requirements, ensuring a seamless market entry and sustained growth. Detailed reporting and continuous support help you to adapt in the competitive marketplace.

Proven Expertise

With over 20 years of experience in the FMCG, food and beverage industry, we bring unparalleled expertise and insights. We help you navigate and succeed in complex markets with confidence and efficiency. Our team has a deep understanding of local cultures, regulations, and business practices, ensuring that you can overcome any challenge and capitalize on every opportunity.

Strategic Locations

Based in Asia (Kuala Lumpur, Malaysia) and Europe (Düsseldorf, Germany), we are strategically positioned to provide access to key markets in Asia, Europe, and the Middle East. Our presences enables timely and effective support, ensuring smooth market entry and expansion efforts. This dual-location advantage enables tailored consulting services to meet the specific needs of each market, ensuring long-term success.

Frequently Asked Questions

Below you will find answers to common questions about our services and expertise.
If you require further information, please do not hesitate to contact us.

What services does CODADA offer?

CODADA offers a comprehensive suite of services, including market and trade representation, market research, distributor management, business development, and product and sales training. For more details, please visit our services section.
Which markets does CODADA specialize in?

We specialize in markets across South-East Asia, East Asia, and the Middle East.
• Middle East: Bahrain, Iraq (North), Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, United Arab Emirates (UAE)
• South-East-Asia: Cambodia, Indonesia, Laos, Malaysia, Myanmar, Philippines, Singapore, Thailand, Vietnam
• East-Asia: China, Hong Kong & Macau, Japan, Korea, Taiwan
What is the process for initiating a collaboration with CODADA?

To initiate a collaboration with CODADA, please contact us via our contact form, email, or phone. Our team will engage with you to discuss your specific needs and tailor our services to meet your market expansion goals. Get in touch with us through our contact page.
What makes CODADA different from other market expansion services?

CODADA's extensive experience, strategic location, and comprehensive service offerings set us apart. Our deep understanding of local markets and personalized approach ensures that we provide effective solutions tailored to each client's unique needs. Learn more about us in the about section.
Do you provide support for regulatory compliance?

Yes, CODADA provides specialized advice on navigating regulatory requirements, including obtaining necessary licenses such as Halal and FDA, and handling documentation to ensure smooth and compliant transactions.
Does CODADA provide assistance with trade shows and exhibitions?

Yes, CODADA provides comprehensive assistance with trade shows and exhibitions as part of our market and trade representation services. We organize and conduct these events to effectively promote your products and brands within the target markets.
What are the costs associated with your services?

The costs associated with our services vary depending on the specific requirements and scope of each project. CODADA offers tailored solutions to meet your business objectives and market expansion needs. For a detailed quote, please contact us directly to discuss your requirements and receive a customized proposal. Reach out to us through our contact form.
Who are your primary clients?

Our primary clients are principal companies, including producers and brand owners in the FMCG, food & beverage and related industries, who seek to establish or enhance their trade and market presence in Asia, the Middle East, and Europe without the need to build and maintain their own physical presence. We specialize in helping businesses expand their reach and succeed in these dynamic markets by providing comprehensive consulting services, strategic insights, and on-the-ground representation.

Contact

Ready to expand business in Asia & the Middle East?
Partner with CODADA and take the next step towards your business success.

Contact us today to discuss how CODADA can help you achieve your market expansion goals.